Ski Press World Inc. - IndexSki Press World Inc. - SIA Day 2 - IndexADVERTISING & PROMOTIONS
PRODUCTPREVIEW
YOUR MARKETPLACE FOR HOT PRODUCTS
EUROSOCK
The Arko Technical Compression Wear continues
to set the industry standard for seamless garments.
Using performance enhancing compression
technology coupled with the Italian premium
moisture management fi ber “Dryarn,” Arko Tech
Wear provides the consumer with unparalleled
comfort, moisture management and warmth.
Garments also employ articulated elbows, knees,
bust-line for women and crotch for men. Sizes
men’s S/M, L/XL and women’s XS/S, M/L.
$44.50-$99.50
1 866 EUROSOCK
WWW.EUROSOCK.COM
BLACK DIAMOND
Fritschi Diamir Freeride Plus
A huge encore to the legendary Freeride
binding, the Plus is the ultimate
go-anywhere, ski-anything binding that
combines alpine performance in a
versatile and durable touring binding.
WWW.BLACKDIAMONDEQUIPMENT.COM
BOOTH R94
SPORTUBE
SBE Snowsports Training Solutions
Transform your seasonal staff into
snowsports professionals quickly and costeffectively
with SBE’s (Snowsports Business
Enhancement) innovative Snowsports
Training Solutions.
Written, produced and presented by
professionals with years of operational
experience in snowsports rental and retail,
these solutions are recognized and
accredited by many major
manufacturers worldwide.
Varying in length and
content — we
have a solution
for your
snowsports
training needs.
WWW.SBE-GROUP.COM
1.800.423.4439
BOOTH N83
BOOTH U84
show calendar
10:00-10:30A Women’s Equipment Center Lobby 15: Learn the Most Effective Bootfi tting for Your Rental Customers
presented by MasterFit University.
10:00-11:00A SnowSports Institute X99: Retailer Connection — Menu of Opportunities.
11:00-11:30A Backshop Garage Lobby 10: Advanced Hand Tuning Clinic with Randy Graves presented by Wintersteiger.
11:00A-3:00P Omatic Snowboards B71: Come meet Todd Richards and Tara Dakides, industry icons, as well as
Louie Vito, X-Games star. Chanelle Sladics and Hampus Mosseson will also be there.
11:00A-6:00P Omatic Snowboards B71: Custom Button Making with the Pros — Come join our pro athletes for
custom button making. There will be a variety of Omatic art to choose from.
11:30A Sessions B63: Session Show 09 Fashion Show — see Session Show 09 Rainbow line.
12:00P Retail Design Center X98: Shop Design & Layout Tips.
12:00-1:00P SnowSports Institute X99: The Voice of the Snow Sports Consumer — Are You Listening? Presented
by Jason Gee, Leisure Trends Group.
12:00-5:00P ECOSource V98: Enjoy the ambient slap steel guitar sounds of Portland native, Scraff Orser.
12:30P FUEL TV H90: Fuel TV’s Eat and Greet. Watch the “2007 TransWorld Rider’s Poll Award” special and get ready
for tonight’s 2008 TransWorld Rider’s Poll Awards followed by an airing of “The 2007 Oakley Arctic Challenge.”
1:00-1:30P Backshop Garage Lobby 10: The Whys and How’s of Having a Rental Equipment Maintenance Program
presented by Montana Sport North America.
1:45P Sessions B63: Daily give-a-ways of promo product.
2:00P Sessions B63: Session Show 09 Fashion Show — see Session Show 09 Rainbow line.
2:00P Screamer L58: MTV Snowboard MADE Coach — Meet MTV Snowboard MADE coach, Screamer Team Rider,
Jesse Csincsak at the Screamer Booth.
2:00-2:30P Backshop Garage Lobby 10: Learn the Advantages of Using a Thermal bag or Hot Box for Skis and
Boards presented by Swix Sport USA.
2:30-3:30P SnowSports Institute X99: Retailer Connection — Menu of Opportunities.
2:00-4:00P ECOsource V98: Join ECOsource for a snacks and tea while listening to the sounds of Scraff Orser.
4:00P Salomon N98: Salomon will be demonstrating the latest innovation in personalization for performance ski
boots. There will be a Custom Shell Demonstration daily. Come see how the patented Custom Shell Technology will
personalize a boot for the most precise, comfortable fi t possible. Daily at 4pm in the Salomon Alpine Booth.
4:00P Retail Design Center X98: The Power of Great Window Displays.
4:00P Sessions B63: Session Show 09 Fashion Show — see Session Show 09 Rainbow line.
4:00P Minus33 N60: Daily Product Raffl es — Product raffl ed each day of show at 4pm with business card entry.
No need to be present.
4:00-5:00P SnowSports Institute X99: Retailer Connection — Menu of Opportunities.
4:45P Smith Optics H42: Chris Davenport’s Ski the 14’ers Book Signing — Come by the Smith booth to have ski
legend Chris Davenport sign a copy of his coffee table style book about his ski mountaineering mission in CO.
5:00P Tail Wags N52: Tail Wags Raffl e Draw — Drop your business card in our Tail Wags Raffl e Box for a chance to
win $100 off your Tail Wags helmet cover order. Drawing Daily.
5:45P AFRC/Rawik/Snow Dragons — Outdoor Gear, Inc K76: Jeff Garry Memorial Reception — Cocktail reception
honoring Jeff Garry’s long term commitment to the snow sports industry.
6:00P Wintersteiger M86: Wintersteiger Austrian Bier Party — See latest in Wintersteiger machines and enjoy our
weal bier.
6:00P Rental World Lobby 10: Rental Reception for rental buyers and exhibitors. Sponsored by SIA and SAM
Magazine.
6:00P Nordic Village Lobby 13: Annual Salmon & Aquavit Reception for cross country buyers and exhibitors only.
Sponsored by Alpina, Bjorn Daehlie, Exel, Peltonen, Rottefella and Linie Aquavit.
6:00P Descente C06: DNA Evolution Tour Finals — Top 5 skiers and snowboarders compete head to head in an
indoor rail jam for a $3,000 signing bonus and a pro-contract with DNA. There will be competition, music, food and
beverages!
6:00P the Yard H90: Team Facelift — Comprised of three MC’s, ‘Machine’, ‘Ginger Ale’, and ‘The Fat Jew’, and a
loyal army of producers, Team Facelift is unlike anything you have ever seen.
6:00P Moment Skis U84: Punk Rock and PBR — Come enjoy the music of Beercan! Wind down from the Show
with a refreshing PBR.
7:00P Transworld SNOWboarding The Joint at The Hard Rock Hotel & Casino: 9 th Annual TransWorld SNOWboarding
Rider’s Polls Awards — Over 150 of the world’s top pro riders will choose who they think should be crowned
with snowboarding’s highest awards.
FRIDAY, FEBRUARY 1 ST , 2008
7:00-9:15A Donut Dunkin’ Christian Fellowship Meeting Room, Banyan E: Men and Women of all ages
welcomed.
7:30-9:00A Shoestring Commerce Banyan A: B2B working group — developing standards to improve our industry’s
supply chain.
8:00-9:00A SnowSports Institute X99: The Voice of the Snow Sports Consumer — Are You Listening? Presented
by Jason Gee, Leisure Trends Group.
9:00A FedEx K51: Free coffee each of morning, stop by the FedEx booth for a cup to get your day started and sign
up for your shipping discounts.
9:00-10:00A SnowSports Institute X99: Retailer Connection — Menu of Opportunities.
9:00A-3:00P the Yard H90: Dunk Tank — Raise money with SIA for B4BC. $1 = 2 tosses. Throw a pitch, have fun,
donate to a good cause. All contributions are tax deductible.
9:00A-3:00P the Yard H90: Paddle Royale — SIA and the Yard present the 1 st Annual Ping Pong throw down
throughout the four days. Book your round at THE BLOCK HOTEL reception desk in the Yard.
9:00A-3:00P the Yard H90: Bid on urban art painted live by renowned graffi ti artist, Stash. Proceeds benefi t B4BC.
9:00A-3:00P the Yard H90: Bid on art collections from three renowned artists from 686’s Artist Collaboration
Conspiracy. Proceeds benefi t B4BC.
9:00A-3:00P Shred Alert E45: Shred Alert Hat Knitting/Crochet Contest — Daily winner gets Shred Alert gear and
will be entered into overall show contest. Daily winner announced 4P each day. At the end of the Show, 1 hat will be
chosen for the 2009 line and will win $300 in Shred Alert products.
9:00A-3:00P FedEx K51: Register for FedEx discounts and a chance to win a round of golf at a TPC Course! Offi cial
rules at the FedEx booth.
9:00A-3:00P Yellow L52: Win a GPS from Yellow Transportation — Stop by the Yellow booth to register for a chance
to win a Garmin Gecko personal Navigator and sign up for Yellow and YRC discounts today!
9:00A-3:00P Screamer L58: Screamer has joined the Green Movement — Buyers are invited to stop by our booth
for a free Bamboo Beanie — an environmentally friendly hat!
9:00A-3:00P Retail Design Center X98: Free to retailer attendees, receive a one on one merchandising/design audit
of your shop. Stop by the RDC to reserve an appointment. Limited spots available, fi rst come fi rst to serve basis.
9:00A-3:00P Powderhedz M54: Sign up to win a Samsung Sports Camcorder. Raffl e will be held at 2P on February 1 st .
9:00A-3:00P Rossignol C26: See the original canvases behind Rossignol’s Seven Artistic Sins (SAS) Collection, a
group of seven limited edition twin tip models pairing the most technologically advanced, athlete-developed product
available on the market. Rossignol’s SAS exhibit is open to all and will be open to all throughout the show.
9:00A-3:00P 3point5.com H63: Great Gear Giveaways — Stop by the booth to register for great ski/snowboard
gear giveaways. Raffl e drawn after the Show.
9:00A-8:00P FedEx Show Lobby: Use FedEx Ship Center to send shipments out of Vegas via FedEx Express and
FedEx Ground. It is also open Saturday, February 2 until Noon. Stop by the FedEx Booth, K51 for details.
10:00A Retail Design Center X98: Shop Design & Layout Tips.
10:30-11:30A SnowSports Institute X99: Retailer Connection — Menu of Opportunities.
11:00A-3:00P Omatic Snowboards B71: Come meet Todd Richards and Tara Dakides, industry icons, as well as
Louie Vito, X-Games star. Chanelle Sladics and Hampus Mosseson will also be there.
11:00A-3:00P Omatic Snowboards B71: Custom Button Making with the Pros — Come join our pro athletes for
custom button making. There will be a variety of Omatic art to choose from.
3:00P Tail Wags N52: Tail Wags Raffl e Draw — Drop your business card in our Tail Wags Raffl e Box for a chance to
win $100 off your Tail Wags helmet cover order. Drawing Daily.
4:00P Salomon N98: Salomon will be demonstrating the latest innovation in personalization for performance ski
boots. There will be a Custom Shell Demonstration daily. Come see how the patented Custom Shell Technology will
personalize a boot for the most precise, comfortable fi t possible. Daily at 4pm in the Salomon Alpine Booth.
VOLVO — OFFICIAL CAR OF