Ski Press World Inc. - Index

Ski Press World Inc. - SIA Day 3 - Index

show-offs
Breakfast burritos at Chaos (where the writers were lined up like hobos waiting
for ham sandwiches), break-dancers at Sessions, catwalk at Bonfi re, babes at
ThirtyTwo and fake snow at the Electric booth are just some of the accelerated
sales techniques you can see on the fl oor as companies get creative to make their
booths stand out.
SessionsDNA
Wow! There are a few well-earned anniversaries on the SIA
fl oor this year marking some major milestones in the snow
sports industry. Happy 50th anniversary to Scott USA, and
happy 30th he SIA
anniversary to Spyder Active Sports, Inc., and also
to High Sierra Sport Co.
Spyder
Scott
K2
ThirtyTwo
High Sierra
Bonfi re
Electric